Privacy Policy
Privacy Policy
Silver Shield Alliance Ltd
Registered in England & Wales
Last updated: 06/09/2025
1. Introduction
Silver Shield Alliance Ltd (“we”, “our”, “us”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website www.silvershieldalliance.co.uk (the “Website”).
By using our Website, you agree to the practices described in this policy.
2. Who We Are
Silver Shield Alliance Ltd is a company registered in England & Wales.
Company Number: 16652868
Registered Office: 27 Old Gloucester Street, London, United Kingdom, WC1N 3AX
ICO Registration Number: ZB960194
Contact Email: info@silvershieldalliance.co.uk
3. Information We Collect
When you use our Website, we may collect the following types of information:
a. Personal Information You Provide
Name, email address, phone number, and postal address (e.g., when you fill in our contact form or request a quote).
Any additional information you choose to share with us.
b. Technical Information
IP address
Browser type and version
Device information
Cookies and usage data (see Section 7: Cookies)
4. How We Use Your Information
We use the information we collect to:
Respond to your enquiries and provide services you request.
Manage customer relationships and contracts.
Improve and maintain our Website.
Send updates, promotions, or marketing (only if you have opted in).
Comply with legal and regulatory obligations.
5. Legal Basis for Processing
We rely on the following lawful bases to process your personal data:
Consent – when you opt-in to receive marketing communications.
Contract – to take steps at your request before entering into a contract or to fulfil a contract with you.
Legal Obligation – to comply with UK laws and regulations.
Legitimate Interests – to improve our services, Website security, and customer experience.
6. Sharing Your Information
We will never sell your data. We may share information with:
Service providers and business partners who support our Website and IT systems.
Professional advisers (lawyers, accountants, insurers).
Regulators, law enforcement, or authorities if required by law.
7. Cookies
Our Website uses cookies to improve your browsing experience. Cookies are small files stored on your device.
Necessary cookies – essential for Website functionality.
Analytics cookies – help us understand how visitors use our Website.
Marketing cookies – may be used if we run online advertising.
You can manage or disable cookies in your browser settings. For more details, please see our Cookie Policy.
8. Data Retention
We keep your personal data only as long as necessary for the purposes outlined in this Privacy Policy, and to comply with legal obligations.
9. Data Security
We take appropriate technical and organisational measures to protect your personal data from unauthorised access, loss, misuse, or disclosure.
10. Your Data Protection Rights
Under UK GDPR, you have the right to:
Access the personal data we hold about you.
Request correction of inaccurate data.
Request deletion of your data (“right to be forgotten”).
Object to or restrict processing of your data.
Request transfer of your data to another service provider (data portability).
Withdraw consent at any time (where processing is based on consent).
To exercise your rights, contact us at info@silvershieldalliance.co.uk
If you are unhappy with how we use your data, you may also complain to the Information Commissioner’s Office (ICO): www.ico.org.uk.
11. Third-Party Links
Our Website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites.
12. Changes to This Policy
We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised “last updated” date.
13. Contact Us
If you have any questions about this Privacy Policy or how we handle your personal data, please contact us:
Silver Shield Alliance Ltd
Email: info@silvershieldalliance.co.uk
Address: 27 Old Gloucester Street, London, WC1N 3AX, United Kingdom

Who We Are
Highly qualified and motivated professionals
Our family-run business company has a long tradition in the industry. It was founded in 1982 by Joey Lord, who passed the business onto his son, Roberto, in 2005. We pride ourselves on providing outstanding customer service to order to guarantee that all of our clients are 100% satisfied.